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> Gucci Group in 2009

商品編號: 9-709-459
出版日期: 2009/01/14
作者姓名:
Yoffie, David B.;Kim, Renee
商品類別: Other
商品規格: 8p

再版日期: 2010/02/23
地域:
產業: Apparel;Clothing stores
個案年度: 2000 -  2008

 


商品敘述:

The Gucci Group had transformed itself into the world''s third largest luxury retailer with multiple brands. The company had performed well even after the departure of star designer Tom Ford and former CEO Domenico De Sole. However, the challenging global economic times in 2009 raised the question whether it was time, again, to re-adjust Gucci''s portfolio, especially as YSL continued to lose money.


涵蓋領域:

Bankruptcy reorganization;Brands;Competition;Corporate strategy;Financial crisis;Industry structure;International business;Management philosophy;Organizational change;Retail;Strategy


相關資料:

Case Teaching Note, (5-710-446), 7p, by David B. Yoffie